You may have spent a lot of time looking far and wide for links to your Web site. But are you overlooking opportunities in your home town? Local business groups, such as a Chamber of Commerce or regional business council, can offer some great opportunities for links to your Web site. (They also present some [...]
For years, I’ve said that good link building is just good marketing. That especially applies to the travel and tourism industry. The trick is targeting the right sites.
Here are some strategies to find sites that will drive direct traffic and build links at the same time.
International Destinations
Whether it’s vacation rentals in Mexico or surf schools [...]
Are you frustrated that your remarkable content (a.k.a. link bait) isn’t acquiring high-quality links? The problem might be that your focus is too broad and competitive. These days, it’s easier to focus on minor topics to obtain high-quality links.
True, you aren’t going to obtain thousands, nor even hundreds, of links by targeting these ‘low-hanging fruit” [...]
When a company hires a person for online promotional strategies, too often they want to put the position in a tight box. This is especially true when it comes to social media and link marketing. I prefer to think of this person as public relations as opposed to promotions.
We’ve all seen it. A person is [...]
When it’s time to hire a link developer in-house, many companies have difficulty narrowing down what kind of person to look for. That’s because link marketing requires a diverse skill set that combines multiple disciplines.
But there are certain skills that successful link marketers possess. Not every link marketer will excel at all five skills, but [...]
Web logs, commonly referred to as “blogs,” represent all the rage right now in online publishing.
Not really a newsletter or traditional html page publishing, blogs resemble more of a web-based diary where the creator records their thoughts, posts links, or responds to questions.
With so much confusion online and an absence of “personal touch,” blogs stand [...]
Are you making money hand over fist with your website? If you are then you don’t need to bother reading this article because it is not for you. If you are like most of us your website sales are slow and unpredictable and you need to think of new ways to make money online without [...]
Adsense is a contextual advertising program by Google which allows website publishers to generate revenue from their sites by placing ads from the Google Adwords network on them. Each time these ads are clicked on by one of your visitors you earn a share of the revenue that Google makes from charging that particular advertiser.
Below [...]
